When getting serious about becoming an artist in this digital age one of the many things that you’ll probably here is that “you should have a newsletter.” In a nutshell, a newsletter is a way to connect directly with your audience in their inbox. Since the beginning, I’ve kept a relatively simple bi-monthly newsletter for this very reason, and I'm happy to add that it works.

A gorgeous email from a fellow artist landed in my inbox. It was an art-filled experience and a conversation and I loved it. That email got me thinking about how I would like to send emails in 2020.

Enter, my deep dive into the pros and cons of 3 email marketing platforms and which one I chose to go with.